5 Ways to Boost Ecommerce Store Sales

Anthony Lockwood
3 min readAug 3, 2019

We have all seen the rise of eCommerce and as time goes it will be growing to an even bigger scale, this might made you think to start your own eCommerce store.

Even if you want to earn money online then there is nothing better than starting your own eCommere store.

However, generating sales and setting up a store is not enough.

There is much more than just getting sales and setting up a store, you need to know your market and how it works so that you can bring the traffic to your store.

In this blog, we are going to look at 5 ways to boost your ecommerce store sales.

At the end of this post, after applying all these steps in your store you are going to see drastic changes in your sales.

Checkout Process

Make your checkout process simpler because no customer likes a complex checkout process as you all know that ecommerce is made just so that it can make shopping easier for its user.

So why make it COMPLEX.

Make changes to your website so that when customers are there to purchase and ready to check out they will not get irritated by the complex checkout process.

Paid Ads

Never underestimate the paid traffic.

I repeat “NEVER”.

Why do you think sites like AJIO and many other ecommerce sites are using an excessive amount of paid ads.

Paid Ads on Google

You see that red box over there that’s the Sponsored by Google.

Ads will help you in gaining customers and if not customers than it will act as a brand awareness for your store.

Email Marketing

Email marketing is the other way you can grow your ecommerce store.

However, first, you have to create an email list of your potential customers.

You can do that by again running some paid ads where you will be directing your traffic towards a landing page, where you can get their Name and Email.

Email marketing is a great way to generate sales the reason being you will be sending your emails to your potential customer.

Who have made up the mind to buy a certain product and who are most likely to turn from “POTENTIAL CUSTOMER to a CUSTOMER”.


Well if you want to row a boat than you need to lake, river or sea for that. Same goes for your ecommerce store its needs a website.

A potential customer will buy from your store or not depends on your website.




These are the things that you need to check for a great website.

Well, a

Website shows what kind of customers are you targeting

Many companies that provide eCommerce solutions in India are also giving first priority to the store’s website.


Videos are solving the biggest problem that ecommerce has and that is that customers are not able to feel the products that they are going to buy.

In offline retail people can buy products but here they will not be able to feel that stuff of how it will look on them.

Well, this is where videos are solving the problem now as from videos customers can get an idea of how a product will going to look on a certain person.

So, as you can see that these are the 5 ways by you can boost your eCommerce sales after implementing.



Anthony Lockwood

It's been 6 years since I have developed my passion for writing and I've been writing for various kinds of things. Hope you like my articles.